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6/19/10

Help Children With Terminal Illnesses Get To Camp Sunshine


FOR IMMEDIATE RELEASE

Tropical Smoothie Café Kicks Off Summer Fun with 4th Annual National Flip Flop Day

Smoothie and Sandwich Chain Launches Month-Long Promotion Dedicated to Raising Funds for Children with Life-Threatening Illnesses and Their Families

DESTIN , FLA. – Tropical Smoothie Café is preparing to flip the switch on summer with its fourth annual National Flip Flop Day that will give the first 500 customers who visit any of the chain’s 285-plus locations wearing flip-flops on June 18, 2010 a free 24-ounce Jetty Punch smoothie.

Coinciding with the nationwide event will be a month-long fundraising effort that begins May 24, 2010, lasting through June 27, 2010, with funds raised benefiting children with life-threatening illnesses. The goal this year is to raise upwards of $325,000 in donations in an effort to send more than 200 families to Camp Sunshine , a retreat in Maine that provides respite, support, joy and hope to its visitors.

“We prepare all year to make sure this event is a success for those who matter most, the kids,” said Jim Valentino, president and COO for Tropical Smoothie Café. “Last year Tropical Smoothie Café raised $275,000 and sent 180 families to Camp Sunshine , a feat that we are motivated to dramatically top this year.”

Customers visiting Tropical Smoothie Café will have the opportunity to purchase paper flip flops posted throughout the store as well as donate online at www.nationalflipflopday.com and www.paypal.com. Additionally, cell phone savvy consumers can text their donation to CAMP at 20222 to donate $10.00. That charge will be made directly to their monthly phone bill.

“We have made it more convenient for customers who want to help but may not have the time to stop in and donate,” said Valentino. “With National Flip Flop Day as the centerpiece of our aggressive fundraiser, we look forward to seeing people out and about in their flip flops feeling good about their donation and enjoying the summer fun with Tropical Smoothie Café.”

This is the third consecutive year Tropical Smoothie Café is partnering with Camp Sunshine for its National Flip Flop Day celebration. The funds send families on a week-long retreat where they can escape from the stress of their everyday lives. Located in Casco , Maine , along Sebago Lake , Camp Sunshine offers recreational, medical and counseling services at no cost to individuals and their families. Since 1984, Camp Sunshine has helped more than 16,000 families from diverse cultural and economic backgrounds better cope and manage the child’s illness.

“There is no better way for us to celebrate our fourth annual kick-off to summer than to partner with an organization that helps children and their families who truly need an escape,” added Valentino. “This is a grassroots effort that we like to get the entire community behind in the towns we serve.”

In addition to the week at Camp Sunshine , funds raised during National Flip Flop Day support travel costs and the camp’s capital improvements.

About Tropical Smoothie Café
Established in Destin , Fla. , in 1997, Tropical Smoothie Café has taken the smoothie concept to the next level by offering diners a healthy alternative to typical fast food. The concept, which introduced food in 1999, provides consumers with a variety of high-quality real-fruit smoothies, specialty wraps, grilled flatbread and gourmet sandwiches and salads. The company also caters. Tropical Smoothie Café includes menu options for breakfast, lunch and dinner. Ranked 181 out of 500 and rated one of the fastest growing franchises by Entrepreneur Magazine, the concept currently has more than 285 locations in 34 states. Plans call for over 300 locations by the end of 2011. For more information, visit www.tropicalsmoothiecafe.com or call 888-292-2522.

About Camp Sunshine
Founded in 1984, Camp Sunshine is a year-round retreat, which provides respite, support, joy and hope to children with life-threatening illnesses and their immediate families through various stages of a child's illness. The camp is free of charge to all families, and includes 24-hour onsite medical and psychosocial support. Bereavement groups are also offered for families who have lost a child to an illness. Camp Sunshine is nestled in the tranquil natural beauty of Sebago Lake , Maine adjacent to Point Sebago Resort. The Camp Sunshine Campus can accommodate 40 families each week, and assists over 1,200 families a year. For more information, visit www.campsunshine.org.






About the author: Owner of JamericanSpice. Sharing my journey in the present, from the past or thoughts for my future. Mom of two who loves to travel and read and decipher people.
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